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Bundle types / Buy X Get Y

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Buy X Get Y

Shoppers buy a quantity (or a pool of products) and get a reward: free, percent off, a fixed amount off, or a set price. Same product or a different reward pool.

When to use Buy X Get Y

Classic BOGO, “buy 2 get 1 50% off”, or “buy shampoo get conditioner free”. If the discount is only “buy more of this SKU cheaper”, Multipack is usually simpler.

The Buy X Get Y editor with product scope, quantity offers, reward type, and a live offer preview.
Product scope, quantity offers, reward, and live preview.

On this page

  1. Name the bundle
  2. Product scope and products
  3. Quantity offers and reward
  4. Copy, price display, behavior, and dates
  5. Widget theme
  6. Save, enable, and go live

Name the bundle

Bundles → Create bundle → Buy X Get Y. Bundle name is internal. The widget is on by default.

Product scope and products

Switching scope after products are selected clears the current selection — confirm before you switch.

Same product
Shoppers buy more of one product (or a group, or the whole catalog except exclusions) and get units of that same offer free or discounted. Targeting reuses Multipack-style Applies to: all products, group, or specific product, including exclusions and Edit variants. Only one all-products Buy X Get Y is allowed per shop.
Different products
Customer buys (X) is the qualifying pool. Customer gets (Y) is the reward pool. Add buy products / Add get products separately.
Default variant / display label
On each pool product: which variant is the default, and an optional storefront label. Remove drops it from that pool.
Buy X Get Y product scope: Same product vs Different products, with Customer buys and Customer gets pools.
Same product vs different products, with buy and get pools.

Quantity offers and reward

Buy / Get
Units the shopper must buy, and units they get. In different-products mode, Get cannot exceed the number of distinct reward products.
Title
Storefront title for the tier. You can use {buy}, {get}, and {qty} (buy + get). Empty falls back to “Buy X Get Y”.
Badge label
Optional chip on that option. If you highlight a tier without a badge label, shoppers see “Most popular”.
Highlight / default tier
Marks the featured offer. One default tier is pre-selected.
Per-tier reward (optional)
A tier can override the global reward type and value so “Buy 2 Get 1 free” and “Buy 4 Get 2 at 50% off” can coexist.
Add / remove option
Add another breakpoint. Remove when more than one exists.
Reward type
Free, percent off, fixed amount off, or fixed price per reward item. Percent, amount, and set price need a value.
Apply discount to
Different-products only: cheapest reward item, most expensive, or all reward items. Also used when the widget auto-picks rewards. Shoppers who choose their own rewards keep that selection.
Buy X Get Y quantity offers with buy/get breakpoints and a Reward card set to Buy 2 Get 1 Free.
Quantity breakpoints and the global reward type.

Copy, price display, behavior, and dates

Offer title / description / button
Widget copy. Placeholders like “Buy more, get more” and “Claim offer”.
Price display
Same toggles as Multipack: unit price, bundle total, savings amount, savings percentage, original price — each with a label template ({price}, {amount}, {percentage}).
Reward add mode
Different-products only. Tier list + inline reward, tier list + reward popup, or tier list + auto-add the default reward.
Let customers choose their rewards
Different-products only. Off: rewards are assigned in Customer gets order (first reward products for each tier).
Show cart progress
Progress toward the next reward while items sit in the cart.
Mark reward lines with a BOGO badge
Adds a line property so reward items are identifiable in the cart.
Active dates
Optional start and end in shop timezone.
Offer translations
Per-language copy, tier labels, and price-display templates.
Buy X Get Y Settings with offer copy, price display, storefront behavior, and Active dates.
Offer copy, price display, and storefront behavior.

Widget theme

Optional colour and type overrides for this offer. Empty tokens inherit shop defaults. Reset restores inheritance.

Buy X Get Y widget appearance with theme token overrides for this offer.
Theme overrides for the Buy X Get Y widget.

Save, enable, and go live

Create, then Enable

Save, Enable, and confirm the Bundle widget embed is saved. Open a buy-pool (or same-product) page and claim a tier through checkout.

Wait for Enabled · Live

Sync badge. Confirm the reward lands on the right lines and, if you use it, cart progress updates as quantities change.

A storefront product page showing a Buy 2 Get 1 Free offer with tier choices and a claim-offer button.
A Buy 2 Get 1 offer on a product page.